Paradigm Shift in Gender Role Representation in Laundry Soap Commercials Alessandra Sophia M. Leaño BA International Studies, Major in International Politics and Peace Studies Miriam College Email: [email protected] ORCID: 0009-0000-0743-8759 DOI: https://doi.org/10.56738/issn29603986.geo2023.4.40 Abstract The Philippines is a patriarchal society because their former colonizers emphasized submission to the male gender. Throughout the years women struggled for […]